Website & Rebranding Strategy Built in the 4th year at Mount Royal University. Project included developing a stronger brand strategy and collateral including logo, website design, messaging [...]
Make Way (t-shirt design) A simpler piece with a backstory. I love it when someone thinks of something that instantly changes their life, so much so that they want it on a t-shirt! It’s not easy [...]
COEXIST App Concept The COEXIST App concept uses Augmented Reality (AR) to introduce urban residents to the wildlife living in their city. This idea came from research surrounding coexisting with [...]
The Grand Budapest Hotel Infographic In The Grand Budapest Hotel, as with many films, there is story found in the data that reaches beyond the plot. I tested this by finding the numbers behind [...]
Visualizing an Ideal Workspace for Individuals with Autism This exhibit aims to simulate how an individual with autism perceives the world around them, hoping to raise awareness as well as show [...]
UN Goals Re-Vival Magazine Re-Vival showcases and informs readers on the 17 UN Goals. Each goal is captured on its own spread and the pertaining issues that align with the specific goals. [...]
The Gender Gap of Cycling This infographic shows a variety of data about the cycle track within Calgary and primarily focuses on the gender gap. This project included working with extensive [...]
When Are We Biking and Why? This piece was done with data provided from the City of Calgary and demonstrates how weather affects cycle track ridership in Calgary. I found it both challenging and [...]
Mackenzie Johnson Design Hi! Nice to meet you, I’m Mackenzie — I work with sustainably-minded, female-focused entrepreneurs and small biz founders that are looking to step up their styling and [...]
